To convey DFTL Brand recognition in the Financial Services Industry of Pakistan, DFTL has started its Corporate branding compaign 2009.
In the first phase DFTL launched a 30 days Brand recognition compaign for high profile Ifttar and dinner guests at Avari Towers Hotel Karachi and Lahore for the whole month of Ramazan-ul-Mubarak by setting Standouts & banners of DFTL products at different places of the hotel with the presence of DFTL sales team to provide brand awareness and knowledge personally too.
The second phase City wise Marketing compaign has started through Billboards on the main corners & bus stands branding of major cities of Pakistan.
These marketing activities would be enhanced further by News Paper, Magazine advertisements & Radio Commercials in the following weeks.
Slogan of the compaign is “Umeed ki Mustehkam buniyad –Dawood Family Takaful”
To convey DFTL Brand recognition in the Financial Services Industry of Pakistan, DFTL has started its Corporate branding compaign 2009.
In the first phase DFTL launched a 30 days Brand recognition compaign for high profile Ifttar and dinner guests at Avari Towers Hotel Karachi and Lahore for the whole month of Ramazan-ul-Mubarak by setting Standouts & banners of DFTL products at different places of the hotel with the presence of DFTL sales team to provide brand awareness and knowledge personally too.
The second phase City wise Marketing compaign has started through Billboards on the main corners & bus stands branding of major cities of Pakistan.
These marketing activities would be enhanced further by News Paper, Magazine advertisements & Radio Commercials in the following weeks.
Slogan of the compaign is “Umeed ki Mustehkam buniyad –Dawood Family Takaful”
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